
:root{--ink:#15130f;--paper:#f2f0ea;--paper2:#e9e6df;--ground:#131210;--ground2:#1c1a17;--cream:#f2efe9;--cream-dim:#a49d8d;--muted:#6b665b;--line:rgba(21,19,15,.14);--line-d:rgba(242,239,233,.16);--coral:#ff5b2e;--coral-dim:#c94a27;--mint:#2fbd93;--violet:#6c5ce7;--good:#2e9e64;--bad:#d64545;--display:'Archivo',system-ui,sans-serif;--body:'Public Sans',system-ui,sans-serif;--mono:'IBM Plex Mono',ui-monospace,monospace}
html{scroll-behavior:smooth}
body{margin:0;background:var(--paper);color:var(--ink);font-family:var(--body);font-size:16px;line-height:1.5;-webkit-font-smoothing:antialiased}
*{box-sizing:border-box}
a{color:var(--coral-dim)}a:hover{color:var(--coral)}
img{max-width:100%;display:block}
h1,h2,h3{font-family:var(--display);letter-spacing:-.02em;text-wrap:balance;margin:0}
.wrap{max-width:1180px;margin:0 auto;padding-inline:20px}
section{padding-block:96px}
section.dark{background:var(--ground);color:var(--cream)}
section.dark .kicker{color:var(--cream-dim)}
.kicker{font-family:var(--mono);font-size:12px;letter-spacing:.14em;text-transform:uppercase;color:var(--muted);margin-bottom:14px}
h2.disp{font-size:clamp(30px,4vw,48px);line-height:1.02;font-weight:800;max-width:900px}
.sub{font-size:18px;line-height:1.5;max-width:720px;margin:18px 0 0;text-wrap:pretty}
section.dark .sub{color:#d7d2c6}
.tag{display:inline-flex;align-items:center;height:22px;padding:0 8px;border-radius:3px;font-family:var(--mono);font-size:10px;font-weight:600;letter-spacing:.08em;text-transform:uppercase}
.tag.keep{border:1.5px solid var(--good);color:var(--good)}.tag.new{background:var(--coral);color:var(--cream)}.tag.cut{border:1.5px solid var(--violet);color:var(--violet)}
/* top nav */
#nav{position:sticky;top:env(safe-area-inset-top,0px);z-index:20;background:rgba(19,18,16,.92);backdrop-filter:blur(8px);color:var(--cream);border-bottom:1px solid var(--line-d)}
#nav .wrap{display:flex;align-items:center;gap:18px;height:56px}
#nav .brand{display:flex;align-items:center;gap:8px;font-family:var(--display);font-weight:700;font-size:15px;margin-right:auto}
#nav .brand i{width:12px;height:12px;background:var(--coral);border-radius:2px;display:inline-block}
#nav .steps{display:flex;gap:4px;overflow-x:auto;scrollbar-width:none}
#nav .steps a{color:var(--cream-dim);text-decoration:none;font-family:var(--mono);font-size:12px;padding:6px 10px;border-radius:999px;white-space:nowrap;transition:color .2s,background .2s}
#nav .steps a.on{color:var(--ground);background:var(--cream)}
#bar{position:absolute;left:0;bottom:-1px;height:2px;background:var(--coral);width:0;transition:width .15s linear}
/* hero */
#hero{padding-block:88px 72px;position:relative;overflow:hidden}
#hero h1{font-size:clamp(40px,6vw,76px);line-height:.98;font-weight:800;max-width:900px}
#hero .sub{font-size:19px;color:#d7d2c6;max-width:640px}
.stats{display:flex;flex-wrap:wrap;gap:36px;margin-top:40px}
.stat b{display:block;font-family:var(--display);font-size:44px;font-weight:800;line-height:1;font-variant-numeric:tabular-nums}
.stat span{display:block;font-size:13px;color:var(--cream-dim);margin-top:6px;max-width:150px}
.toggle{display:inline-flex;border:1px solid var(--line-d);border-radius:999px;padding:3px;gap:2px;margin-top:48px}
.toggle button{border:0;background:transparent;color:var(--cream-dim);font-family:var(--mono);font-size:12px;padding:8px 16px;border-radius:999px;cursor:pointer;transition:background .25s,color .25s}
.toggle button.on{background:var(--cream);color:var(--ground)}
.strip{display:flex;gap:8px;margin-top:18px;align-items:flex-start;min-height:140px}
.sitem{margin:0;width:96px;flex:0 0 auto;order:var(--t);transition:width .55s cubic-bezier(.2,.7,.2,1),opacity .4s,transform .55s;overflow:hidden}
.sitem img{width:96px;height:96px;object-fit:contain;background:#fff;border-radius:6px}
.sitem figcaption{font-family:var(--mono);font-size:10px;color:var(--cream-dim);margin-top:6px;white-space:nowrap}
.sitem.new{width:0;opacity:0;transform:scale(.7)}
.strip.prop .sitem{order:var(--p)}
.strip.prop .sitem.cut{width:0;opacity:0;transform:scale(.7)}
.strip.prop .sitem.new{width:96px;opacity:1;transform:none}
.strip.prop .sitem.new img{box-shadow:0 0 0 2px var(--coral)}
.hero-note{font-family:var(--mono);font-size:12px;color:var(--cream-dim);margin-top:14px;min-height:18px}
/* ribbon */
.ribbon{display:grid;grid-template-columns:repeat(6,minmax(0,1fr));gap:14px;margin-top:40px}
.step{display:flex;flex-direction:column;gap:10px;padding:18px 16px;border:1px solid var(--line);border-radius:6px;background:#fff;text-decoration:none;color:inherit;transition:transform .2s,box-shadow .2s}
.step:hover{transform:translateY(-3px);box-shadow:0 10px 24px rgba(21,19,15,.1)}
.step .badge{width:34px;height:34px;border-radius:8px;display:grid;place-items:center}
.step .badge svg{width:18px;height:18px;fill:none;stroke:#fff;stroke-width:2;stroke-linecap:round;stroke-linejoin:round}
.step .label{font-family:var(--display);font-weight:700;font-size:14px}
.step .desc{font-size:12px;color:var(--muted);line-height:1.4}
/* breakdown flip cards */
.fgrid{display:grid;grid-template-columns:repeat(auto-fill,minmax(150px,1fr));gap:14px;margin-top:36px}
.flip{perspective:900px;aspect-ratio:1;outline:none}
.fin{position:relative;width:100%;height:100%;transition:transform .55s cubic-bezier(.2,.7,.2,1);transform-style:preserve-3d}
.flip:hover .fin,.flip:focus .fin{transform:rotateY(180deg)}
.ff,.fb{position:absolute;inset:0;backface-visibility:hidden;border-radius:8px;overflow:hidden}
.ff img{width:100%;height:100%;object-fit:contain;background:#fff;border:1px solid var(--line);border-radius:8px}
.ff .fn{position:absolute;left:8px;top:8px;font-family:var(--mono);font-size:11px;background:var(--ink);color:var(--cream);padding:2px 6px;border-radius:3px}
.fb{transform:rotateY(180deg);background:var(--ink);color:var(--cream);padding:14px;display:flex;flex-direction:column;gap:8px}
.fb.cut{background:#2a2540}
.fb b{font-family:var(--display);font-size:14px}
.fb p{margin:0;font-size:11px;line-height:1.4;color:var(--cream-dim);overflow:hidden}
.statrow{display:flex;flex-wrap:wrap;gap:36px;margin-top:36px}
.statrow .stat b{font-size:36px}.statrow .stat span{color:var(--muted)}
/* competitor */
.twrap{overflow-x:auto;margin-top:36px;border:1px solid var(--line-d);border-radius:6px}
table{border-collapse:collapse;width:100%;font-size:14px;min-width:720px}
th{font-family:var(--mono);font-size:11px;letter-spacing:.08em;text-transform:uppercase;color:var(--cream-dim);text-align:left;padding:12px 14px;border-bottom:1px solid var(--line-d)}
td{padding:12px 14px;border-bottom:1px solid rgba(242,239,233,.08);transition:background .2s}
tr:hover td{background:rgba(242,239,233,.05)}
tr.you td{background:rgba(255,91,46,.12);font-weight:600}
td.num{font-family:var(--mono);font-variant-numeric:tabular-nums}
.cards2{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:16px;margin-top:28px}
.cards3{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:16px;margin-top:36px}
.card{border:1px solid var(--line);border-radius:6px;padding:20px;background:#fff}
section.dark .card{background:var(--ground2);border-color:var(--line-d)}
.card h4{margin:0 0 10px;font-family:var(--mono);font-size:11px;letter-spacing:.1em;text-transform:uppercase;color:var(--muted)}
section.dark .card h4{color:var(--cream-dim)}
.card .big{font-family:var(--display);font-weight:700;font-size:20px;line-height:1.2;margin-bottom:8px}
.card p{margin:0;font-size:13px;line-height:1.5;color:var(--muted)}
section.dark .card p{color:#d7d2c6}
.norm{margin-top:40px;display:flex;flex-direction:column;gap:10px}
.nrow{display:grid;grid-template-columns:150px 1fr 48px 140px;gap:14px;align-items:center;font-size:13px}
.nl{font-weight:600}.nt{height:10px;border-radius:5px;background:rgba(242,239,233,.1);overflow:hidden}
.nf{height:100%;width:0;border-radius:5px;background:var(--cream-dim);transition:width 1s cubic-bezier(.2,.7,.2,1)}
.in-view .nf{width:var(--w)}
.nrow.have .nf{background:var(--mint)}.nrow.added .nf{background:var(--coral)}
.nv{font-family:var(--mono);text-align:right}.ns{font-family:var(--mono);font-size:11px;color:var(--cream-dim)}
.nrow.added .ns{color:var(--coral)}
.src{font-family:var(--mono);font-size:11px;color:var(--muted);margin-top:22px;line-height:1.5}
section.dark .src{color:var(--cream-dim)}
/* audience */
.themes{margin-top:36px;display:flex;flex-direction:column;gap:12px;max-width:820px}
.trow2{display:grid;grid-template-columns:220px 1fr 90px;gap:14px;align-items:center;font-size:14px}
.tt{height:12px;border-radius:6px;background:var(--paper2);overflow:hidden}
.tf{height:100%;width:0;border-radius:6px;background:var(--ink);transition:width 1s cubic-bezier(.2,.7,.2,1)}
.in-view .tf{width:var(--w)}
.trow2.lo .tf{background:var(--bad)}.trow2.mid .tf{background:var(--coral)}.trow2.hi .tf{background:var(--good)}
.tv{font-family:var(--mono);font-variant-numeric:tabular-nums}.tv small{color:var(--muted)}
.quotes{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:16px;margin-top:32px}
.q{margin:0;padding:20px;border:1px solid var(--line);border-radius:6px;background:#fff;display:flex;flex-direction:column;gap:10px;transition:transform .2s,box-shadow .2s}
.q:hover{transform:translateY(-3px);box-shadow:0 10px 24px rgba(21,19,15,.08)}
.q .stars{font-size:13px;letter-spacing:.05em}.q.hi .stars{color:var(--good)}.q.lo .stars{color:var(--bad)}
.q p{margin:0;font-size:14px;line-height:1.5}
.q cite{font-style:normal;font-family:var(--mono);font-size:11px;color:var(--muted)}
/* strategy */
.srows{margin-top:36px;display:flex;flex-direction:column}
.srow{display:grid;grid-template-columns:1fr 150px 260px;gap:20px;padding:16px 0;border-bottom:1px solid var(--line-d);font-size:14px;align-items:center}
.s2{font-family:var(--mono);font-size:12px;color:var(--coral)}.s3{font-family:var(--display);font-weight:700}
.reveal{opacity:0;transform:translateY(14px);transition:opacity .6s ease var(--d,0ms),transform .6s ease var(--d,0ms)}
.in-view .reveal{opacity:1;transform:none}
/* decision view */
.chips{display:grid;grid-template-columns:repeat(9,minmax(0,1fr));gap:8px;margin-top:32px}
.chip{border:1px solid var(--line);background:#fff;border-radius:6px;padding:8px 6px 10px;cursor:pointer;display:flex;flex-direction:column;align-items:center;gap:6px;position:relative;text-align:center;transition:transform .2s,border-color .2s,box-shadow .2s;font-family:var(--body);color:var(--ink)}
.chip img{width:100%;aspect-ratio:1;object-fit:contain;background:#fff;border-radius:4px}
.chip .cn{position:absolute;left:8px;top:8px;font-family:var(--mono);font-size:10px;background:var(--ink);color:var(--cream);padding:1px 5px;border-radius:3px}
.chip .cl{font-size:11px;font-weight:600;line-height:1.2;min-height:26px}
.chip .alt{font-family:var(--mono);font-size:10px;color:var(--coral)}
.chip:hover{transform:translateY(-3px)}
.chip.on{border-color:var(--ink);box-shadow:0 0 0 2px var(--ink)}
.dec{display:grid;grid-template-columns:460px minmax(0,1fr);gap:36px;margin-top:28px;align-items:start}
.preview{position:relative;width:100%;aspect-ratio:1;border-radius:8px;overflow:hidden;background:#fff;border:1px solid var(--line);user-select:none}
.preview img{position:absolute;inset:0;width:100%;height:100%;object-fit:contain;background:#fff}
.preview .gap{position:absolute;inset:0;display:flex;flex-direction:column;align-items:center;justify-content:center;gap:8px;padding:40px;text-align:center;background:repeating-linear-gradient(135deg,#f2f0ea 0 14px,#e9e6df 14px 28px)}
.preview .gap[hidden]{display:none}
.preview .gap b{font-family:var(--display);font-size:20px;line-height:1.15}.preview .gap span{font-size:13px;color:var(--muted)}
.preview .after{clip-path:inset(0 0 0 50%)}
.preview .handle{position:absolute;top:0;bottom:0;left:50%;width:2px;background:var(--ink);transform:translateX(-1px);pointer-events:none}
.preview .handle::after{content:"";position:absolute;top:50%;left:50%;width:36px;height:36px;border-radius:50%;background:var(--ink);transform:translate(-50%,-50%);box-shadow:0 2px 10px rgba(0,0,0,.3);background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='18' height='12' viewBox='0 0 18 12' fill='none' stroke='%23f2efe9' stroke-width='2' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='M5 1 1 6l4 5M13 1l4 5-4 5'/%3E%3C/svg%3E");background-repeat:no-repeat;background-position:center}
.preview input[type=range]{position:absolute;inset:0;width:100%;height:100%;opacity:0;cursor:ew-resize;margin:0}
.preview.single .after{clip-path:none}.preview.single .handle,.preview.single input{display:none}
.preview .cap{position:absolute;top:10px;font-family:var(--mono);font-size:10px;letter-spacing:.08em;text-transform:uppercase;background:rgba(21,19,15,.8);color:var(--cream);padding:3px 7px;border-radius:3px;pointer-events:none}
.cap.l{left:10px}.cap.r{right:10px}
.preview.single .cap.l{display:none}
.opts{display:grid;grid-template-columns:1fr 1fr;gap:10px;margin-top:12px}
.opt{display:grid;grid-template-columns:52px 1fr;gap:10px;align-items:center;padding:8px;border-radius:6px;border:1px solid var(--line);background:#fff;cursor:pointer;text-align:left;font-family:var(--body);color:var(--ink);transition:box-shadow .2s}
.opt img{width:52px;height:52px;object-fit:contain;background:#fff;border-radius:4px}
.opt b{display:block;font-family:var(--display);font-size:13px}.opt small{display:block;font-size:11px;color:var(--muted);line-height:1.3}
.opt .sc{float:right;font-family:var(--mono);font-size:12px}
.opt.on{background:var(--ink);color:var(--cream);border-color:var(--ink)}.opt.on small{color:var(--cream-dim)}
.theory{display:flex;flex-direction:column;gap:14px}
.theory .hd{display:flex;align-items:center;gap:12px;flex-wrap:wrap}
.theory .meta{font-family:var(--mono);font-size:12px;color:var(--muted)}
.theory h3{font-size:26px;font-weight:800;line-height:1.1}
.theory .ins{font-family:var(--display);font-weight:600;font-size:18px;line-height:1.3;margin:0;text-wrap:pretty}
.theory .copy{font-size:13px;color:var(--muted);border-left:2px solid var(--line);padding-left:12px;margin:0}
.nodes{display:grid;grid-template-columns:24px 1fr;margin-top:6px}
.spine{position:relative}.spine::before{content:"";position:absolute;left:11px;top:14px;bottom:14px;border-left:1.5px dashed rgba(21,19,15,.25)}
.node{display:grid;grid-template-columns:120px 1fr;gap:12px;padding:12px 14px;border:1px solid var(--line);border-radius:6px;background:#fff;margin-bottom:8px;position:relative;font-size:13px;line-height:1.45;animation:nin .5s ease both;animation-delay:var(--d,0ms)}
.node::before{content:"";position:absolute;left:-24px;top:50%;width:14px;border-top:1.5px solid var(--mint)}
.node::after{content:"";position:absolute;left:-17px;top:50%;width:8px;height:8px;border-radius:50%;background:var(--mint);transform:translate(0,-50%)}
.node.attn::before{border-color:var(--violet)}.node.attn::after{background:var(--violet)}.node.attn{background:rgba(108,92,231,.08);border-color:rgba(108,92,231,.35)}
.node .k{font-weight:600}.node .k small{display:block;font-weight:400;color:var(--muted);font-family:var(--mono);font-size:11px}
@keyframes nin{from{opacity:0;transform:translateX(10px)}to{opacity:1;transform:none}}
.hint{font-family:var(--mono);font-size:11px;color:var(--muted);margin-top:18px}
/* validate */
.gates{margin-top:36px;display:flex;flex-direction:column}
.gate{display:grid;grid-template-columns:22px 1fr 110px;gap:16px;align-items:center;padding:16px 0;border-bottom:1px solid var(--line-d)}
.gate .dot{width:14px;height:14px;border-radius:50%;background:var(--good);transform:scale(.4);opacity:0;transition:transform .5s cubic-bezier(.3,1.6,.4,1) var(--d,0ms),opacity .3s var(--d,0ms)}
.in-view .gate .dot{transform:none;opacity:1}
.gate .dot.flag{background:var(--coral)}.gate .dot.wait{background:var(--cream-dim)}
.gate .t{font-family:var(--display);font-weight:700}.gate .d{font-size:13px;color:#d7d2c6}
.gate .status{font-family:var(--mono);font-size:12px;text-align:right;color:var(--cream-dim)}
.arows{margin-top:36px;display:flex;flex-direction:column;gap:8px}
.arow{display:grid;grid-template-columns:64px 1fr 220px 44px;gap:16px;align-items:center;padding:8px 10px;border-radius:6px;outline:none;transition:background .2s}
.arow:hover,.arow:focus{background:rgba(242,239,233,.06)}
.ath{position:relative;width:64px;height:64px;border-radius:4px;overflow:hidden;background:#fff}
.ath img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}
.ath .a1{opacity:0;transition:opacity .35s}
.arow:hover .a1,.arow:focus .a1{opacity:1}
.atl b{display:block;font-size:14px}.atl span{font-size:12px;color:var(--cream-dim)}
.att{height:8px;border-radius:4px;background:rgba(242,239,233,.1);overflow:hidden}
.atf{height:100%;width:0;background:var(--violet);border-radius:4px;transition:width 1s cubic-bezier(.2,.7,.2,1)}
.in-view .atf{width:var(--w)}
.atv{font-family:var(--mono);text-align:right;font-variant-numeric:tabular-nums}
.footnote{font-size:12px;color:var(--muted);margin-top:28px;max-width:760px}
section.dark .footnote{color:var(--cream-dim)}
/* closing */
.links{margin-top:32px;display:flex;flex-wrap:wrap;gap:12px}
.btn{display:inline-flex;align-items:center;gap:8px;height:44px;padding:0 18px;border-radius:999px;background:var(--ink);color:var(--cream);text-decoration:none;font-family:var(--display);font-weight:700;font-size:14px;transition:transform .2s}
.btn:hover{transform:translateY(-2px);color:var(--cream)}
.btn.ghost{background:transparent;color:var(--ink);border:1px solid var(--ink)}
footer{padding:36px 0 56px;font-family:var(--mono);font-size:11px;color:var(--muted);border-top:1px solid var(--line)}
:focus-visible{outline:2px solid var(--coral);outline-offset:2px}
@media (max-width:900px){.ribbon{grid-template-columns:repeat(3,minmax(0,1fr))}.chips{grid-template-columns:repeat(5,minmax(0,1fr))}.dec{grid-template-columns:1fr}.quotes,.cards3,.cards2{grid-template-columns:1fr}.nrow{grid-template-columns:110px 1fr 44px}.ns{display:none}.trow2{grid-template-columns:130px 1fr 80px}.srow{grid-template-columns:1fr;gap:6px}.arow{grid-template-columns:52px 1fr 40px}.att{display:none}}
@media (max-width:560px){.ribbon{grid-template-columns:repeat(2,minmax(0,1fr))}.chips{grid-template-columns:repeat(3,minmax(0,1fr))}section{padding-block:64px}.sitem,.sitem img,.strip.prop .sitem.new{width:64px;height:auto}.sitem img{height:64px}.gate{grid-template-columns:22px 1fr}.gate .status{grid-column:2}}
@media (prefers-reduced-motion:reduce){*{transition:none!important;animation:none!important}html{scroll-behavior:auto}.reveal{opacity:1;transform:none}.nf,.tf,.atf{width:var(--w)}.gate .dot{opacity:1;transform:none}}

.nrow.covered .nf{background:#d7a900}.nrow.covered .ns{color:#d7a900}.nrow.hold .nf{background:var(--violet)}.nrow.hold .ns{color:#b9b1ff}
.mtab{overflow-x:auto;margin-top:32px;border:1px solid var(--line-d);border-radius:6px}
.mtab table{min-width:1180px}.mtab td{vertical-align:top;font-size:13px;line-height:1.45}
.mtab tr.m-new td{background:rgba(255,91,46,.08)}.mtab tr.m-cov td{background:rgba(215,169,0,.06)}.mtab tr.m-hold td{background:rgba(108,92,231,.08)}
.chip.st-cut{opacity:.75}.chip.st-cut img{filter:grayscale(1)}
.dec{grid-template-columns:minmax(0,1.15fr) minmax(280px,.9fr)}
.preview{display:grid;grid-template-columns:1fr 1fr;gap:12px;aspect-ratio:auto;height:auto;border:0;background:transparent;overflow:visible;user-select:auto}
.preview img,.preview .handle,.preview input[type=range]{display:none}
.preview .pane{position:relative;aspect-ratio:1;border:1px solid var(--line);border-radius:8px;background:#fff;overflow:hidden;margin:0}
.preview .pane img{display:block;position:absolute;inset:0;width:100%;height:100%;object-fit:contain;background:#fff}
.preview .pane .cap{position:absolute;top:10px;left:10px;right:10px;max-width:calc(100% - 20px);font-family:var(--mono);font-size:10px;letter-spacing:.08em;text-transform:uppercase;background:rgba(21,19,15,.8);color:var(--cream);padding:3px 7px;border-radius:3px;pointer-events:none;white-space:nowrap;overflow:hidden;text-overflow:ellipsis;z-index:2}
.preview .pane.prop{box-shadow:0 0 0 2px transparent}
.preview.is-new .pane.prop{box-shadow:0 0 0 2px var(--coral)}
.preview.single{grid-template-columns:1fr}
.preview.single .pane.prop{display:none}
.preview .gap{position:absolute;inset:0;display:flex;flex-direction:column;align-items:center;justify-content:center;gap:8px;padding:40px;text-align:center;background:repeating-linear-gradient(135deg,#f2f0ea 0 14px,#e9e6df 14px 28px);z-index:1}
.preview .gap[hidden]{display:none}
.opts .opt small{display:block}
.why{border-left:3px solid var(--coral);padding:10px 14px;background:rgba(255,91,46,.06);border-radius:0 6px 6px 0;font-size:14px;line-height:1.5}
.why b{font-family:var(--display)}
.amz{margin-top:32px;background:#fff;color:#0f1111;border:1px solid var(--line);border-radius:8px;overflow:hidden;font-family:"Amazon Ember",Arial,sans-serif}
.amz .top{display:flex;align-items:center;justify-content:space-between;gap:12px;padding:10px 16px;background:#131921;color:#fff;font-family:var(--mono);font-size:12px}
.amz .top .toggle{margin:0}
.sitem figcaption{overflow:hidden;text-overflow:ellipsis}.chip .cl{display:-webkit-box;-webkit-line-clamp:2;-webkit-box-orient:vertical;overflow:hidden}
/* review sources */
.rsrc{display:block;margin-top:8px;padding:4px 0 4px 10px;border-left:2px solid var(--coral);color:inherit;text-decoration:none;font-size:13px;line-height:1.45}
.rsrc .rm{display:block;margin-top:3px;font-family:var(--mono);font-size:10.5px;letter-spacing:.04em;opacity:.75}
.rsrc:hover .rm,.rsrc:focus-visible .rm{text-decoration:underline}
blockquote .rsrc{border-left:0;padding:0;margin-top:10px;font-family:var(--mono);font-size:10.5px;letter-spacing:.04em;opacity:.8;text-decoration:underline dotted;text-underline-offset:3px}
.why .rsrc.in-why{margin-top:10px;padding:10px 0 0;border-left:0;border-top:1px dashed rgba(255,91,46,.45);font-size:13.5px}
.rsrc.inline{display:inline;border:0;padding:0;margin:0 0 0 4px;font-size:12px;text-decoration:underline dotted;text-underline-offset:3px;white-space:nowrap}
/* strip: the two kinds of change are marked, and any tile can be seen large */
.sitem{position:relative;cursor:zoom-in;border-radius:6px;outline:none}
.sitem:focus-visible img{box-shadow:0 0 0 2px #fff}
.sitem .sb{display:none;position:absolute;top:6px;left:6px;font-family:var(--mono);font-size:9px;letter-spacing:.08em;text-transform:uppercase;padding:3px 6px;border-radius:3px;background:var(--coral);color:var(--ink);font-weight:600;pointer-events:none;z-index:2}
.strip.prop .sitem.new .sb,.strip.prop .sitem.rewrite .sb{display:inline-block}
.strip.prop .sitem.rewrite .sb{background:var(--violet);color:#fff}
.sitem.rewrite{width:0;opacity:0;transform:scale(.7)}
.strip.prop .sitem.rewrite{width:96px;opacity:1;transform:none}
.strip.prop .sitem.new,.strip.prop .sitem.rewrite{overflow:visible}
.strip{padding-block:6px}
.strip.prop .sitem.new img{box-shadow:0 0 0 3px var(--coral),0 0 0 7px rgba(255,91,46,.28)}
.strip.prop .sitem.rewrite img{box-shadow:0 0 0 3px var(--violet),0 0 0 7px rgba(108,92,231,.32)}
#peek .tag.rw{background:var(--violet);color:#fff;border-color:var(--violet)}
.strip.prop .sitem.new figcaption,.strip.prop .sitem.rewrite figcaption{color:var(--cream);font-weight:600}
.strip .sitem img{transition:transform .18s ease,box-shadow .18s ease}
.sitem:hover img{transform:translateY(-2px)}
#peek{position:fixed;z-index:60;width:min(420px,calc(100vw - 32px));background:var(--paper);color:var(--ink);border-radius:10px;padding:10px;box-shadow:0 18px 50px rgba(0,0,0,.45),0 0 0 1px rgba(0,0,0,.08);pointer-events:none;opacity:0;transform:translateY(6px) scale(.98);transition:opacity .16s ease,transform .16s ease}
#peek.show{opacity:1;transform:none}
#peek img{display:block;width:100%;aspect-ratio:1;object-fit:contain;background:#fff;border-radius:6px}
#peek .pk{display:flex;align-items:center;justify-content:space-between;gap:10px;margin-top:8px;font-family:var(--mono);font-size:11px;letter-spacing:.06em;text-transform:uppercase;color:var(--muted)}
#peek .pk b{font-family:var(--display);font-size:13px;letter-spacing:0;text-transform:none;color:var(--ink)}
#peek .pk .tag{font-size:10px}
@media (hover:none){#peek{pointer-events:auto}#peek.show::after{content:"Tap anywhere to close";display:block;margin-top:6px;font-family:var(--mono);font-size:10px;color:var(--muted);text-align:center}}
@media (prefers-reduced-motion:reduce){#peek,.strip .sitem img{transition:none}}
/* --- view switch: the one control that changes what the whole page shows, so it reads as a control, not a caption --- */
.viewsw{display:flex;align-items:center;gap:14px;flex-wrap:wrap;margin-top:44px}
.viewsw .vl{font-family:var(--mono);font-size:11px;letter-spacing:.14em;text-transform:uppercase;color:var(--cream-dim)}
.amz .top .viewsw{margin:0;gap:10px}.amz .top .viewsw .vl{display:none}
.toggle{position:relative;display:inline-grid;grid-template-columns:1fr 1fr;margin-top:0;padding:4px;gap:0;border-radius:999px;border:1px solid rgba(242,239,233,.34);background:rgba(242,239,233,.07);box-shadow:0 1px 0 rgba(255,255,255,.06) inset,0 8px 24px rgba(0,0,0,.28)}
.toggle::before{content:"";position:absolute;top:4px;bottom:4px;left:4px;width:calc(50% - 4px);border-radius:999px;background:var(--cream);transition:transform .26s cubic-bezier(.3,.9,.3,1),background .26s ease;z-index:0}
.toggle.is-prop::before{transform:translateX(100%);background:var(--coral)}
.toggle button{position:relative;z-index:1;min-height:44px;min-width:132px;padding:0 22px;border:0;border-radius:999px;background:transparent;color:var(--cream);font-family:var(--display);font-weight:700;font-size:15px;letter-spacing:.01em;cursor:pointer;display:inline-flex;align-items:center;justify-content:center;gap:9px;transition:color .2s ease;touch-action:manipulation}
.toggle button small{font-family:var(--mono);font-weight:600;font-size:11px;letter-spacing:.04em;opacity:.78}
.toggle button.on{background:transparent;color:var(--ground)}
.toggle button:not(.on):hover{color:#fff}
.toggle button:focus-visible{outline:2px solid #fff;outline-offset:3px}
.toggle button .dot{width:8px;height:8px;border-radius:50%;background:currentColor;opacity:.55}
.toggle button.on .dot{opacity:1}
.toggle.nudge button:not(.on){animation:nudge 2.2s ease-in-out 2}
@keyframes nudge{0%,100%{box-shadow:0 0 0 0 rgba(255,91,46,0)}50%{box-shadow:0 0 0 6px rgba(255,91,46,.35)}}
@media (max-width:520px){.toggle button{min-width:0;padding:0 16px;font-size:14px}}
@media (prefers-reduced-motion:reduce){.toggle::before{transition:none}.toggle.nudge button{animation:none}}
/* --- decision preview: one picture per decision; a slider only when two versions of the SAME frame exist --- */
.preview{grid-template-columns:1fr;max-width:600px}
.preview .pane.today,.preview .pane.prop,.preview .pane.slide{display:none}
.preview.mode-new .pane.prop,.preview.mode-keep .pane.today,.preview.mode-rewrite .pane.slide{display:block}
.preview.mode-cut .pane.today{display:block}.preview.mode-cut .pane.today img{filter:grayscale(1);opacity:.55}
.preview.mode-new .pane.prop{box-shadow:0 0 0 2px var(--coral)}
.pane.slide{user-select:none;touch-action:pan-y}
.pane.slide img{display:block;position:absolute;inset:0;width:100%;height:100%;object-fit:contain;background:#fff}
.pane.slide .sa{clip-path:inset(0 0 0 50%)}
.pane.slide .handle{display:block;position:absolute;top:0;bottom:0;left:50%;width:2px;background:var(--coral);transform:translateX(-1px);pointer-events:none;z-index:3}
.pane.slide .handle::after{content:"";position:absolute;top:50%;left:50%;width:44px;height:44px;border-radius:50%;transform:translate(-50%,-50%);background:var(--coral) center/20px no-repeat url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 20 12' fill='none' stroke='%2315130f' stroke-width='2' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='M6 1 1 6l5 5M14 1l5 5-5 5'/%3E%3C/svg%3E");box-shadow:0 4px 14px rgba(0,0,0,.35)}
.pane.slide input[type=range]{touch-action:pan-y;display:block;position:absolute;inset:0;width:100%;height:100%;margin:0;opacity:0;cursor:ew-resize;z-index:4}
.pane.slide:focus-within{outline:2px solid var(--coral);outline-offset:3px}
.pane.slide .cap{right:auto;max-width:46%}.pane.slide .cap.r{left:auto;right:10px;background:var(--coral);color:var(--ink)}
.slidehint{display:none;margin:10px 2px 0;font-family:var(--mono);font-size:11px;letter-spacing:.06em;color:var(--muted)}
.preview.mode-rewrite + .slidehint{display:block}
.move{display:flex;align-items:center;gap:10px;flex-wrap:wrap;margin:0 0 12px;max-width:600px}
.move[hidden]{display:none}
.move .sp{display:inline-flex;align-items:baseline;gap:7px;padding:8px 14px;border-radius:8px;border:1px solid var(--line);background:#fff;font-family:var(--mono);font-size:11px;letter-spacing:.08em;text-transform:uppercase;color:var(--muted)}
.move .sp b{font-family:var(--display);font-size:20px;letter-spacing:0;color:var(--ink);font-variant-numeric:tabular-nums}
.move .sp.to{border-color:var(--ink);background:var(--ink);color:var(--cream-dim)}.move .sp.to b{color:var(--cream)}
.move .sp.gone{border-style:dashed}
.move svg{flex:none;color:var(--ink)}
.move .mn{font-size:13px;color:var(--muted)}.move .sp i{font-style:normal}
.amz .crumb{font-size:12px;color:#565959;padding:12px 20px 0}
.amz .body{display:grid;grid-template-columns:64px 400px minmax(0,1fr) 250px;gap:20px;padding:16px 20px 24px;align-items:start}
.amz .rail{display:flex;flex-direction:column;gap:8px}
.amz .rail button{width:56px;height:56px;padding:2px;border:1px solid #d5d9d9;border-radius:6px;background:#fff;cursor:pointer;position:relative}
.amz .rail button img{width:100%;height:100%;object-fit:contain}
.amz .rail button.on{border:2px solid #e77600;box-shadow:0 0 0 3px #f5c78a66}
.amz .rail button .st{position:absolute;right:-4px;top:-4px;width:12px;height:12px;border-radius:50%;border:2px solid #fff}
.amz .rail button .st.new,.amz .rail button .st.rewrite{background:var(--coral)}.amz .rail button .st.moved{background:#d7a900}.amz .rail button .st.cut{background:var(--violet)}.amz .rail button .st.unchanged,.amz .rail button .st.keep{display:none}
.amz .main{aspect-ratio:1;border:1px solid #eee;border-radius:6px;display:grid;place-items:center;background:#fff;overflow:hidden}
.amz .main img{width:100%;height:100%;object-fit:contain}
.amz h3{font-family:"Amazon Ember",Arial,sans-serif;font-size:22px;line-height:1.25;font-weight:400;letter-spacing:0;margin:0 0 6px;text-wrap:pretty}
.amz .store{color:#007185;font-size:14px}
.amz .rt{display:flex;align-items:center;gap:8px;font-size:14px;margin:8px 0}.amz .rt .s{color:#de7921;letter-spacing:1px}.amz .rt a{color:#007185;text-decoration:none}
.amz .sold{font-size:14px;margin-bottom:12px}.amz .sold b{font-weight:700}
.amz hr{border:0;border-top:1px solid #e7e7e7;margin:12px 0}
.amz .about{font-size:14px;font-weight:700;margin:0 0 6px}.amz ul{margin:0;padding-left:18px;font-size:13px;line-height:1.45}.amz li{margin-bottom:6px}
.amz .buy{border:1px solid #d5d9d9;border-radius:8px;padding:16px;font-size:14px}
.amz .buy .pr{font-size:28px}.amz .buy .pr sup{font-size:13px}.amz .buy .meta{color:#565959;font-size:12px;margin:6px 0 12px}
.amz .btn-a{display:block;text-align:center;border-radius:999px;padding:9px;background:#ffd814;margin-bottom:8px;color:#0f1111;font-size:13px}.amz .btn-b{display:block;text-align:center;border-radius:999px;padding:9px;background:#ffa41c;color:#0f1111;font-size:13px}
.amz .note{margin-top:14px;background:#fff8e1;border:1px solid #f0d58c;border-radius:6px;padding:10px 12px;font-size:12px;line-height:1.45}
.amz .note b{display:block;margin-bottom:4px}
.amz .foot{font-size:11px;color:#565959;padding:0 20px 16px}
@media (max-width:900px){.amz .body{grid-template-columns:56px 1fr}.amz .body>div:nth-child(3),.amz .body>div:nth-child(4){grid-column:1/-1}}
/* ===== phone layer (<=640px). Order of what matters on a phone: the gallery switch, the picture for each decision, the reason. ===== */
@media (max-width:900px){.dec{grid-template-columns:minmax(0,1fr)}.preview{max-width:none}.move{max-width:none}}
@media (max-width:640px){
  body{font-size:16px}
  .wrap{padding-inline:18px}
  section{padding-block:52px}
  h1{font-size:clamp(34px,10.5vw,44px);line-height:1.02}
  h2{font-size:clamp(26px,7.6vw,32px);line-height:1.08}
  .sub{font-size:16px;line-height:1.55;margin-top:14px}
  .kicker{font-size:11px;letter-spacing:.12em;margin-bottom:10px}
  /* nav: every stage reachable, the current one always in view */
  #nav .wrap{gap:10px;height:52px;padding-inline:14px}
  #nav .brand{margin-right:0;font-size:0;gap:0}#nav .brand i{width:16px;height:16px;border-radius:3px}
  #nav .steps{flex:1;gap:2px;scroll-snap-type:x proximity;-webkit-overflow-scrolling:touch;-webkit-mask-image:linear-gradient(90deg,#000 0,#000 86%,transparent);mask-image:linear-gradient(90deg,#000 0,#000 86%,transparent);padding-right:28px}
  #nav .steps a{scroll-snap-align:center;padding:9px 11px;font-size:12px;min-height:36px;display:inline-flex;align-items:center}
  /* hero: the switch and the gallery come before the counters */
  #hero .wrap{display:flex;flex-direction:column}
  #hero .viewsw{order:1;margin-top:26px;gap:8px;flex-direction:column;align-items:stretch}
  #hero .strip{order:2}#hero .hero-note{order:3}#hero .stats{order:4}
  .viewsw .toggle{display:grid;width:100%}.toggle button{min-width:0;min-height:48px;padding:0 10px;font-size:15px}
  .strip{scroll-padding-inline:18px;gap:8px;margin-top:14px;min-height:0;overflow-x:auto;scroll-snap-type:x proximity;-webkit-overflow-scrolling:touch;scrollbar-width:none;margin-inline:-18px;padding-inline:18px;-webkit-mask-image:linear-gradient(90deg,#000 0,#000 88%,transparent);mask-image:linear-gradient(90deg,#000 0,#000 88%,transparent)}
  .strip::-webkit-scrollbar,#nav .steps::-webkit-scrollbar,.chips::-webkit-scrollbar,.amz .rail::-webkit-scrollbar{display:none}
  .sitem,.sitem img,.strip.prop .sitem.new,.strip.prop .sitem.rewrite{width:88px;height:auto}.sitem img{height:88px}.sitem{scroll-snap-align:start}
  .sitem.new,.sitem.rewrite,.strip.prop .sitem.cut{width:0}
  .sitem .sb{font-size:8px;padding:2px 5px;top:4px;left:4px}
  .hero-note{font-size:12px;line-height:1.5;margin-top:12px}
  .stats{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:10px;margin-top:26px;padding-top:20px;border-top:1px solid var(--line-d)}
  .stat b{font-size:30px}.stat span{font-size:11px;line-height:1.3;max-width:none;margin-top:4px}
  .statrow{gap:20px 28px}
  /* decision view: chips become a swipeable rail that stays in reach, then the picture, then the reasons */
  .chips{scroll-padding-inline:18px;display:flex;grid-template-columns:none;gap:8px;overflow-x:auto;scroll-snap-type:x proximity;-webkit-overflow-scrolling:touch;scrollbar-width:none;margin:22px -18px 0;padding:10px 18px;position:sticky;top:52px;z-index:6;background:var(--paper);border-bottom:1px solid var(--line)}
  .chip{flex:0 0 78px;scroll-snap-align:center;padding:5px 4px 6px;gap:4px}.chip .cl{display:none}.chip:hover{transform:none}.chip .cn{left:6px;top:6px}
  .chip .tag{font-size:8.5px;padding:2px 4px;letter-spacing:.04em}
  .dec{gap:18px;margin-top:16px}
  .preview .pane .cap{font-size:9.5px}
  .move{gap:8px;flex-wrap:wrap}.move .sp .lg{display:none}.move .sp{padding:7px 10px;font-size:10px;white-space:nowrap}.move .sp b{font-size:18px}.move .mn{flex-basis:100%;font-size:12.5px}
  .slidehint{font-size:10.5px}
  #theory h3{font-size:24px}
  .why{font-size:14.5px;line-height:1.55;padding:12px 14px}
  .nodes{grid-template-columns:16px 1fr}.spine::before{left:7px}
  .node{grid-template-columns:1fr;gap:4px;padding:11px 12px;font-size:14px;line-height:1.5}
  .node::before{left:-16px;width:10px}.node::after{left:-12px;width:7px;height:7px}
  .node .k small{display:inline;margin-left:6px}
  .opts{grid-template-columns:1fr}
  /* selection matrix: one card per slot instead of an eight-column table */
  .mtab{border:0;overflow:visible;margin-top:24px}.mtab table{min-width:0;width:100%;display:block}.mtab thead{display:none}.mtab tbody{display:grid;gap:10px}
  .mtab tr{display:grid;grid-template-columns:1fr auto;gap:2px 10px;padding:14px;border:1px solid var(--line-d);border-radius:8px;background:var(--ground2)}
  .mtab td{display:block;border:0;padding:0;font-size:13.5px;line-height:1.45;background:transparent !important}
  .mtab td::before{content:attr(data-l);display:block;font-family:var(--mono);font-size:10px;letter-spacing:.08em;text-transform:uppercase;color:var(--cream-dim);margin:8px 0 1px}
  .mtab td[data-l="Image"]{grid-column:1;font-family:var(--display);font-weight:700;font-size:17px}.mtab td[data-l="Image"]::before,.mtab td[data-l="Decision"]::before{display:none}
  .mtab td[data-l="Decision"]{grid-column:2;grid-row:1;align-self:start}
  .mtab td[data-l="Why"],.mtab td[data-l="Your reviews"],.mtab td[data-l="Based on"]{grid-column:1/-1}
  .mtab td[data-l="Best seller"],.mtab td[data-l="How common"],.mtab td[data-l="In your gallery"]{grid-column:1/-1;display:flex;justify-content:space-between;gap:12px;border-top:1px solid var(--line-d);padding-top:6px;margin-top:6px;text-align:right}
  .mtab td[data-l="Best seller"]::before,.mtab td[data-l="How common"]::before,.mtab td[data-l="In your gallery"]::before{margin:0;text-align:left;flex:none}
  .mtab td[data-l="Based on"]:empty{display:none}
  /* competitor table keeps its columns but says it scrolls */
  .twrap{margin-top:24px;-webkit-overflow-scrolling:touch;-webkit-mask-image:linear-gradient(90deg,#000 0,#000 90%,transparent);mask-image:linear-gradient(90deg,#000 0,#000 90%,transparent)}
  .twrap th:first-child,.twrap td:first-child{position:sticky;left:0;background:var(--ground);z-index:1}
  /* amazon mockup: the way the app shows it, picture first, thumbnails in a row under it */
  .amz{margin-top:22px}.amz .top{flex-direction:column;align-items:stretch;gap:10px;padding:12px}.amz .top .viewsw{width:100%}
  .amz .crumb{padding:10px 14px 0;font-size:11px}
  .amz .body{grid-template-columns:minmax(0,1fr);gap:12px;padding:12px 14px 18px}
  .amz .body>*{grid-column:1 !important}
  .amz .main{order:1}.amz .rail{order:2;flex-direction:row;overflow-x:auto;gap:8px;padding:4px 2px 6px;scroll-snap-type:x proximity;scrollbar-width:none}
  .amz .rail button{flex:0 0 58px;width:58px;height:58px;scroll-snap-align:start}
  .amz .body>div:nth-child(3){order:4}.amz .body>div:nth-child(4){order:3}
  .amz h3{font-size:18px}
  .cards2,.cards3,.quotes{gap:12px}.card{padding:16px}
}
@media (max-width:380px){.stats{grid-template-columns:repeat(2,minmax(0,1fr))}.chip{flex-basis:70px}}

